Indian daily deals site Snapdeal buys eSportsBuy

Adding to its daily deals portal

Indian e-commerce firm Jasper Infotech has bought sports and fitness retail site eSportsBuy to add to its daily deals portal, Snapdeal.com. Jasper isn’t revealing terms of the acquisition, but a source speaking to Indian newspaper Economic Times puts the price between 500 million Indian Rupees ($9.8 million) and 700 million Indian Rupees ($13.7 million). eSportsBuy will continue to operate as a separate site for the time being, although its products will also be sold through Snapdeal and the team will go to work at the daily deals site. This is Snapdeal’s first horizontal acquisition outside the daily deals space.

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