Groupon introduces G-Pass for live events

Discounted events service

Groupon is now offering a ‘G-Pass’ which allows the deal giant’s users to skip queues at GrouponLive events, such as concerts and sporting events. Groupon launched the discounted events service in partnership with Live Nation in May last year, with event goers forced to queue to exchange a GrouponLive printout for a printed ticket. Now, G-Pass means that the ticketing, seating and a barcode are all provided on with the initial voucher, with users able to skip ticket office queues, rather than making an exchange.

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