Merlin Entertainments selects DataCash as global payment processor

A single global gateway, delivering multiple, alternative payment types

Merlin Entertainments, a global attraction and amusement park operator, has selected DataCash as the single payment processing and fraud solution for its 68 sites around the world (view press release). Through the partnership, DataCash will provide Merlin Entertainments with a single global gateway, delivering multiple, alternative payment types and fraud protection. The single payment processing platform is designed to offer customers a better purchasing experience and improve efficiencies for the company. Previously, Merlin Entertainments was using local payment providers which could only offer a limited number of payment types.

Merlin Entertainments knew that individual local payment solutions weren’t delivering the value they needed and DataCash was able to offer a solution that was tailored to address this specific pain point,” said DataCash president Ajay Bhalla.

Merlin Entertainments portfolio includes attractions such as the London Eye, Madame Tussauds, LEGOLAND and Alton Towers. 

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