McDonald’s customers will now be able to order and make payments via Apple’s Passbook (view press release). AIRTAG, the company behind the fast food chain’s mobile ordering and payments application, GoMcDo, is integrating Passbook. Prepaid orders are retrieved at McDonald’s by scanning a QR Code or smartphone on the NFC compatible unattended “Easy Check-In” kiosk.
The GoMcDo Mobile app for iOS6 will now include the “Add to Passbook” feature, enabling the QR code to be stored directly in Passbook. When shoppers are close to a McDonald’s, a Passbook notification will appear on the iPhone home screen so users can check in when they get to the restaurant.
“Mobile shopping is a long-term fix, for current ongoing problems within the retail experience,” said Jérémie Leroyer CEO & Co-founder of AIRTAG. “We have found that once shoppers use the GoMcDo service, they continue to use it, proving the ability for mobile shopping solutions to keep customers coming into a store.”
As the demand for immediate payments implementation grows in the United States, Iliad Solutions have identified one of the largest risks to face the payments industry over the next few years.
Barclays has signed contracts with six of the fintech startups that just graduated from its second New York accelerator programme.
Company card killer Pleo has raised $3m in new funding as it prepares for public launch in the UK and Denmark.
Cheques are become less and less common in the UK according to new research from global market research firm Mintel which claims contactless card use has overtaken cheque payments in the UK for the first time.