Fiserv mobilises UChoose Rewards

Launching upgraded mobile app

Fiserv (FISV) is launching an upgraded mobile application for UChoose Rewards, which provides merchant-funded and issuer-funded rewards capabilities for financial institution clients.

The enhancements provide UChoose Rewards participants with expanded mobile search and online point redemption capabilities that allow them to identify opportunities to earn points through the mobile platform.

UChoose Rewards participants have always been able to earn points through every day card usage at participating merchants. Now, they are able to see additional opportunities to earn bonus points at these merchants. The application provides a customized map to the locations of participating merchants, enabling UChoose Rewards participants to see available offers from merchants that will earn them bonus points. Participants shopping in stores can scan UPC codes on merchandise to determine if the item is available through their rewards program and how many points are required to purchase it.

“Mobile capabilities are increasingly important to consumers, especially when considering a rewards program,” said Holly Krest, senior vice president, Loyalty Solutions, Fiserv. The mobile app is available from Google Play for use on Android and Apple devices.

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