Buck, a mobile payments company based in Seattle, has announced the launch of its new mobile coffee service called Coffee Like A Rock Star. The new ordering and payments platform saves time for customers enabling orders to be placed from any mobile phone. Any barista with a mobile phone can receive orders, ensuring a speedy service for customers.
“We all want to feel like VIPs,” said Andy Kleitsch, Buck founder and CEO. “I’m not a rock star in real life,” says Kleitsch, “but with Coffee Like A Rock Star I feel like one every morning. It’s just fun.”
Customers visit www.CoffeeLikeARockStar.com to find coffee shops near them (no app download required). The coffee is made immediately upon ordering. The coffee will be waiting on the counter with the last 4 digits of the cell phone on the cup.
Coffee Shops simply sign-up for the service on the Coffee Like A Rock Star mobile site. The only equipment required is a mobile phone with text messaging. Buck delivers text message orders to one, or many, mobile phones at each coffee shop. Buck charges USD0.35 per order (includes credit card processing). Coffee Shops are paid at the end of each month.
Other mobile solutions in the marketplace, like Starbucks, require users to stand in line, order, and wait for their coffee. Coffee Like A Rock Star is the only solution removing all waiting. The service launched today in Kleitsch’s home town Burien (near Seattle, WA). “We’ve had an overwhelmingly positive response from coffee shops. We’re launching with my two favorite coffee shops, but it’s easy to imagine how this idea could take off.”
A video of the service can be found at http://www.youtube.com/watch?v=pYCa3NxWxkU
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