European prepaid payment provider paysafecard group has appointed Gerhard Falb as Chief Marketing Officer. The 44-year-old has extensive experience in leadership and marketing, which he gained at mobile operator ONE (now Orange), bwin, and Michelin Austria, amongst others. Before joining the company, Falb worked as an independent project manager for a number of clients – including paysafecard group.
Michael Mueller, CEO of paysafecard group: “We are delighted to have Gerhard Falb on board. He is not only a marketing expert but also someone with comprehensive knowledge and experience in IT and telecommunications. The international experience he has gained at bwin was another key factor we took into consideration when we made this important decision. Gerhard has what it takes to manage and widen our marketing activities in 33 countries across the world.”
As paysafecard group’s CMO, Gerhard Falb is responsible for the management of all marketing activities – both nationally and internationally. “The prepaid market is very dynamic and is constantly growing. All these exciting developments make my job – to help strengthen the growth of paysafecard group’s prepaid payment solutions – particularly exciting,” said Falb.
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