East meets west as Webzen and UOL BoaCompra sign partnership deal

Webzen

Expanding its service

UOL BoaCompra, has announced a new partnership with WEBZEN Inc., the Next Generation of Free-to-Play Online Games, so that BoaCompra users in Brazil and Latin America can conveniently transact through various transaction methods.

BoaCompra specialises in the publishing and monetization of online gaming in Latin America. WEBZEN is currently servicing to gamers over 190 countries through its global service portal. Through this partnership, Webzen’s games will reach over 70% of all Brazilian internet users. The arrangement covers offering online, mobile and cash payments and to Webzen games.  As part of this agreement BoaCompra is planning a series of marketing initiatives to promote the Webzen portfolio of games to their user base.

Jihun Lee, Head of Global Publishing at WEBZEN said:  “We are anticipating positive results in offering new payment methods especially for Brazilian gamers. Together with BoaCompra’s expertise and market leader status, we are expecting to maximize the synergy between two companies in the vast growing Brazilian F2P market.”

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