Companies are still failing to get to grips with how to best make use of social media sites, despite the growing popularity of networks like Facebook, Twitter and LinkedIn (reports StrategyEye). A study of almost 700 social media execs by Altimeter Group found that just 12% of companies have mapped out their social strategy beyond the next year, suggesting that firms are not incorporating social media into their overall business plan. Top execs also don’t seem to be taking social seriously, with just half of respondents thinking their bosses are informed, engaged or aligned with their plans.
Altimeter Group analyst Brian Solis says the results highlight “a great misunderstanding of social media and the opportunity it presents”, despite the fact that the majority of businesses now have a presence on at least one social site.
Barclays has signed contracts with six of the fintech startups that just graduated from its second New York accelerator programme.
Company card killer Pleo has raised $3m in new funding as it prepares for public launch in the UK and Denmark.
Cheques are become less and less common in the UK according to new research from global market research firm Mintel which claims contactless card use has overtaken cheque payments in the UK for the first time.
Payments for digital and physical goods made mobile operating system-based payments platforms like Apple Pay and Android Pay are expected to boom in the next few years according to new analysis from Juniper.