Walmart picks up predictive analysis platform Inkiru


Working with big data

Walmart has snapped up Inkiru in an undisclosed deal. Inkiru, a California-based company, uses its data analytics platform in order to reduce fraud, target customers and suggest recommendations to users to boost sales.

Inkiru will be incorporated into Silicon Valley-based @WalmartLabs which is a part of Walmart’s e-commerce division, which will use Inkiru’s technology for its own purposes. Inkiru’s team will join @WalmartLabs.

“Walmart’s data scientists will now be able to work with big data directly and create impact faster than ever before,” Walmart’s blogger wrote.

Related reading

new york barclays
company card killer Pleo

Leave a comment