OnTrees is a free finance tool available on web and iPhone, designed to help people manage their money better. The relationship with Virtual Piggy will enable OnTrees to reach out to parents who value careful spending and the importance of household budgets. The partnership comes at a time when it has become increasingly important for parents to be able to monitor and control their child’s spending, especially as online and in-app sales grow. From September 2014, financial education is to become part of the National Curriculum within UK schools.
Virtual Piggy promotes financial management while empowering youth under 18 to make purchasing, saving and other money management decisions for themselves, within the boundaries setup by parents. The technology serves as a family wallet that is available online or via mobile, and is always 100% free to use. Virtual Piggy will be promoting the OnTrees application via its new mobile app and its website.
Virtual Piggy General Manager EMEA, Joe Peden says, “We’re pleased to align with another company dedicated to teaching financial management. At Virtual Piggy, we believe in encouraging financial literacy at an early age and we’re excited to partner with OnTrees to further facilitate this.”
Barclays has signed contracts with six of the fintech startups that just graduated from its second New York accelerator programme.
Company card killer Pleo has raised $3m in new funding as it prepares for public launch in the UK and Denmark.
Cheques are become less and less common in the UK according to new research from global market research firm Mintel which claims contactless card use has overtaken cheque payments in the UK for the first time.
Payments for digital and physical goods made mobile operating system-based payments platforms like Apple Pay and Android Pay are expected to boom in the next few years according to new analysis from Juniper.