US-based electronic payments provider, VeriFone Systems and National Payment Card Association (NPCA) have introduced a mobile payment and rewards solution that enables convenience stores and petroleum retailers to provide customers with smartphone-based payment options.
Utilizing VeriFone’s Smart Fuel Controller and NPCA’s mobile payment solution, c-store and gas station operators with VeriFone payment acceptance systems can quickly implement a fixed low-cost mobile payment and rewards programme built on existing infrastructure used for merchant branded debit cards.
“Consumers are increasingly drawn to rewards-based fuel purchase programs and they expect to be able to use their mobile phone to complete transactions at the pump,” said Dan Yienger, senior vice president and general manager of Petroleum for VeriFone. “NPCA and VeriFone are showing how easy it is for CSPs to offer mobile payment and reward options to customers that increase loyalty and sales.”
VeriFone Smart Fuel solutions make it easy for CSPs to offer forecourt pump POS payment without incurring the cost of installing new dispensers. The Smart Fuel Controller combines pump and pay-point support into a single unit, simplifying installation and maintenance, and eliminating the need for third-party interface devices to integrate pay-point management with in-store POS systems.
The VeriFone and NPCA mobile payments solution will be available for beta testing next month.
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