U.S. Bank, and lead bank of U.S. Bancorp, and Mitek Systems, the innovator of mobile imaging for financial transactions, have made an agreement in which U.S. Bank will offer Mitek’s Mobile Photo Balance Transfer™ to U.S. Bank mobile banking customers.
Mobile Photo Balance Transfer will allow U.S. Bank customers to easily take advantage of credit card balance transfer offers from U.S. Bank by snapping a photo of a credit card payment coupon using their mobile device and sending it to U.S. Bank to apply for a balance transfer to a U.S. Bank credit card.
“U.S. Bank recognizes the power of mobile imaging and its ability to enhance our customers’ experience by giving them new and innovative ways to access and manage their banking relationship with us.” said Niti Badarinath, senior vice president and head of mobile banking at U.S. Bank. “This is our third innovative mobile imaging service, following DepositPointTM, mobile check deposit and Mobile Photo Bill Pay, which was launched in March 2013.”
“It is a pleasure working with U.S. Bank to redefine what consumers expect from their mobile banking experience,” said James DeBello, president and CEO at Mitek. “Using our patented mobile balance transfer process, U.S. Bank can bring the power of mobile imaging to a traditional balance-transfer marketing program.”
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