Best Western International has announced that it is streamlining the hotel booking process by working with Google to allow guests to pay for their stay using Google Wallet.
Best Western International will integrate Google Wallet within the Android version of its popular ‘Best Western To Go’ application, enabling customers to complete their reservation through this safe and secure platform.
By adopting Google Wallet, Best Western is reducing the amount of steps consumers need to take to complete a mobile reservation. Once a customer selects their hotel within the Best Western mobile app or mobile website, they can complete their reservation using the ‘Buy with Google’ button.
“Best Western’s goal is to get to one click mobile booking, and our Google Wallet integration is the next step in simplifying the booking and payment process,” said Dorothy Dowling, senior vice president of sales and marketing at Best Western International. “As mobile becomes ever more popular amongst travellers, we’re committed to leveraging the latest advances in technology in order to constantly improve the shopping and booking experience for our guests.”
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