BillMobile, a new mobile payments service for online and digital retailers has launched. BillMobile enables any UK mobile phone owner to pay for goods and services with a phone number, also for merchants integration is quick and easy and the transaction fees are surprisingly affordable.
The transaction fee is 9.9% which means that adding mobile to the checkout process is now a genuine option for merchants. The fees for mobile payments are now comparable to the fees charged for credit card or PayPal transactions and have moved a long way from the 30% transaction fee charged by app stores.
“Charge to Mobile is a new way to buy digital content with your mobile – everything from apps, games, music and videos to films, ebooks and many more. It’s fast, easy and safe,” said Danny Barclay, Head of Commerce Sales at Telefonica Digital.
“Mobile is the most widely available form of online payment and consumers love it, so it makes sense for merchants to add a mobile option at checkout,” said Chris Newell, CEO of BillMobile. “For online retailers to avoid checkout abandonment they need to make it as easy as possible for customers to pay and BillMobile is very easy.”
“The UK’s mobile operators have worked really hard to make this happen, that’s because they see the long-term opportunities that charge to mobile provides. Consumers want to use it and now merchants can offer it knowing that the transaction fees are the lowest they’ve ever been.” He added.
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