E-commerce platform provider WebLinc has announced that it has raised a $6 million Series A financing round from Safeguard Scientifics, Inc. The funding will be used to accelerate the development of new features for WebLinc’s commerce platform, the onboarding of third party integration partners and to expand the company’s marketing and sales teams.
As part of the deal Erik B. Rasmussen, Managing Director, Technology at Safeguard, will also be joining WebLinc’s board of directors.
WebLinc helps business-to-consumer (B2C) and business-to-business (B2B) operations provide the omnichannel experience that customers now expect. It does so through a highly scalable platform, which provides full brand control, depth of features, and operational flexibility. WebLinc has been an early adopter of responsive web design and has expertise developing native mobile apps.
During the second quarter of 2014, WebLinc clients saw revenue increase 54 per cent from a year earlier. Mobile performance for WebLinc clients was even stronger with a year-over-year revenue increase of 98 per cent, and for those retailers on WebLinc’s responsive platform, year-over-year performance was the highest at 132 per cent.
Darren Hill, WebLinc’s co-founder and CEO commented: “This is an exciting time for our company and our industry.
“Our commerce platform was created specifically for the growing retailer who has become too big for off-the-shelf or one-size-fits-all solutions. At the same time, these retailers do not want their growth hindered by going with a 10-15 year old enterprise platform which is difficult or impossible to advance and change with the speed of business.
“Our successful clients have always been the fastest growing, fastest to innovate, and the fastest to have those innovations live before their competition. The WebLinc platform allows great companies to innovate circles around their competition and this funding will allow WebLinc to reach more great companies.”
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