Alibaba creates app to help Bigcommerce customers access Chinese suppliers

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Online shopping startup Bigcommerce’s 70,000-plus clients will now be able to buy from top-ranked Chinese suppliers and manufacturers more easily, thanks to a deal with e-commerce giant Alibaba.

Bigcommerce, which already helps its clients build and market e-commerce websites, has created a software app with Alibaba to help them better navigate Alibaba.com. They will start out with access to 300 of Alibaba’s “gold suppliers”, but the partnership may eventually extend to thousands more suppliers.

Bigcommerce’s customers will also be able to sell their products on Alibaba.com, Reuters reported.

The six-year-old company counts Gibson Guitars and Ubisoft Entertainment SA as clients, and Softbank Capital, American Express and General Catalyst as investors.

“For many of our merchants, Alibaba.com represents a tremendous opportunity to tap into the world’s largest supplier network – whether to start selling or expand an exististing business – without taking on unnecessary risk or sacrificing margins,” Bigcommerce co-founder and CEO Eddie Machaalani said.

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