Hong Kong-based financial comparison startup CompareAsiaGroup raised $40 million in a Series A round led by the Goldman Sachs Investment Partners team.
Pacific, Nova Founders Capital, ACE & Company and Route 66 Ventures also participated in the round, along with angel investors including Zynga founder Mark Pincus and ex-Facebook COO and ex-Myspace CEO Owen Van Natta.
The financial comparison platform currently operates in Hong Kong, Indonesia, Malaysia, Philippines, Singapore, Taiwan, Thailand and Vietnam, and works with over 60 banking and insurance partners including American Express, HSBC, Citibank, Standard Chartered and MSIG. The company compares personal financial services from credit cards and loans to health and car insurance, and gives banks and insurers a new way to reach customers.
The marketing and customer acquisition spend of financial products providers across the comparison site’s target markets in Asia is $2 billion, e27 reported.
CompareAsiaGroup was founded by fin-tech investor Nova Founders Capital and Gerald Eder in 2014, and completed a $6 million seed round that September.
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