Mobetize, the mobile commerce platform, and TruConnect, the American provider of pay-as-you-go call, text, data services yesterday announced a deal between the two companies that will allow TruConnect’s large customer base to make use of alternative financial services (AFS) through their phones.
“The TruConnect mobile money solution brings a freemium banking solution to customers who need it most,” said Eric Milhizer, CMO for TruConnect.
The deal means TruConnect users can now use their phones to access the TruConnect branded app from Mobetize. They will be able to top-up their account with any type of cheque without incurring any charges. The app is also compatible with PayPal credit and debit cards.
Customers will now be able to top-up their call-times, pay bills and transfer money directly from their smartphone on a ‘freemium’ basis with a prepaid Mastercard.
As part of the agreement, Mobetize will supply all of TruConnect’s independent agents with a mobile solution, so as to allow them to deposit commissions into their TruConnect smartWallets.
“We are extremely pleased to work with TruConnect to expand their traditional telecom services and to provide the technology and financial platform to deliver simple-to-use, secure and reliable mobile financial solutions to their rapidly growing wireless customer base,” said Ajay Hans, CEO for Mobetize.
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