Following the acquisition of Ukash by paysafecard earlier this year, Ukash vouchers will be replaced by paysafecard vouchers at retailers across the UK from 31st August 2015 onwards.
paysafecard has already been available in the UK for many years, offering online accounts and 24/7 customer service. Ukash vouchers will still be accepted for redemption at online shops until 31st October 2015.
A campaign has been launched to ensure that retailers currently selling Ukash and consumers holding Ukash vouchers are aware of upcoming changes. This includes messages on the Ukash website and in direct marketing campaigns.
Also, a retailer engagement programme is being undertaken throughout August to provide outlets with new point of sale merchandise and information about paysafecard for their customers.
“The acquisition of Ukash has given us the opportunity to expand the choice for consumers wanting to make secure online payments,” said Udo Müller, CEO of paysafecard.
Whitepapers
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