The Munich-based payments company is rolling out its Checkout Portal in Eastern Europe and will be offering payment solutions in combination with Google services.
The product was first launched in Poland, for which Wirecard was able to involve Google’s Premier SMB Partner Verseo.pl. The company’s Checkout Portal is is a fully automated solution that enables online payment processing for marketplaces and small and medium-sized businesses.
Tomorrow, Wirecard Central Eastern Europe (CEE) will be attending the E-Commerce Poland Trade Fair, the largest trade fair in Central and Eastern Europe where it will be presenting the Checkout Portal at its exhibition stand.
Michael Santner, managing director at Wirecard CEE said, “The expansion of our payment solution for SMBs to Poland is an important step for Wirecard, enabling us to benefit from the potential of the fast-growing e-commerce market in Eastern Europe.”
He went on to say that Poland will be an exciting e-commerce market and cited experts who are predicting future market continue to growth of 25 percent per annum.
Verseo.pl, the Polish Google AdWords Premier SMB Partner, is Wirecard’s first partner in Eastern Europe and will be responsible for the targeted planning and management of online ad campaigns for e-commerce merchants wishing to benefit from Wirecard’s Checkout Portal for individual payment processing and risk management.
“Eastern Europe is a very promising market for online merchants. Wirecard and our Premier SMB Partner Verseo.pl will offer services to Checkout Portal customers that are tailored to the requirements of their online business,” said Marcin Misztal, head of Channel Partnerships Development in CEE at Google Poland.
Eastern Europe is still very much a region finding its identity following the breakdown of the Soviet Union over 20 years ago. Countries in the region are at various stages of economic growth and payments infrastructure development, and the e-commerce landscape looks different as you cross borders.
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