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MasterCard hunts for interns through social media challenge

18 Mar 13 - PaymentEye - New ProductsNew Technology
MasterCard is on a global hunt for Millennials with high hopes and big ideas for a cashless future. The #internswanted campaign pits college students around the world to compete for internships using social media. Applicants are asked to submit an idea ...

Businesses misunderstanding potential of social media, says Altimeter

07 Mar 13 - PaymentEye - Commentary
Companies are still failing to get to grips with how to best make use of social media sites, despite the growing popularity of networks like Facebook, Twitter and LinkedIn (reports StrategyEye). A study of almost 700 social media execs by Altimeter ...

Tablets drive more e-commerce traffic than smartphones

29 Jun 12 - PaymentEye - Insight
Tablets are now driving more consumers to e-commerce sites than smartphones, with those users also more likely to make a purchase, according to a study by online marketing tech company Monetate. The report, which analysed more than 100 million online ...

HOT COMPANY PROFILE: Online payments platform WePay

11 Jun 12 - PaymentEye - Insight
Described by some as an ‘anti-PayPal', WePay is another service attempting to tackle online payments. The firm focuses on small businesses and non-profit organisations, enabling them to process transactions online, manage invoices and set-up online ...

HOT COMPANY PROFILE: Social gifting service Wrapp

10 Apr 12 - PaymentEye - Insight
With consumers increasingly shifting their shopping habits online, some brick-and-mortar retailers are feeling the pressure, with Game and Blockbuster notable examples. Social gifting service Wrapp aims to bridge the gap between online and offline ...

Kiva gets USD1m donation for microfinance platform

14 Mar 12 - PaymentEye - VC Deals
Online micro-lending platform Kiva has raised USD1m in the form of a donation from LinkedIn co-founder and Greylock partner Reid Hoffman. Hoffman now sits on the board of the non-profit company, which processes micro-loans starting at $25 to support ...

T-Mobile pledges to help small businesses by providing Square card reader in select stores

01 Feb 12 - PaymentEye - Partnership DealsNew Technology
US wireless carrier giant T-Mobile is committing itself to helping small businesses by becoming the first wireless carrier to provide Square credit card readers as an accessory in select retail stores. By combining T-Mobile’s 4G smartphones and network ...

A dedicated social business network with over 135 million users worldwide, LinkedIn has tapped into the perfect sphere for social marketing. It is supported both online, and on mobile platforms, and with its analytics, it can support targeted marketing opportunities. Alongside this, it receives a revenue stream from users paying to see other unconnected users.

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