Orange and CANAL+ Afrique partner for mobile subscription payments

To be launched in Madagascar in June

Through the partnership, CANAL+/CANALSAT subscribers in Africa with an Orange Money account will be able to pay their subscription fees from their mobile phone using Orange’s mobile payment service (view press release). Most subscribers for CANAL+ in Africa pay by prepaid so as to manage their spending; where they would originally have had to go to a local retailer to renew their subscription, they can now do so directly from their mobile phone. Orange claims the subscriptions can be renewed on mobile anywhere and anytime, with service activation almost instantaneous. The service will be launched in Madagascar in June with the aim to introduce it to more African countries where Orange Money is available by the end of the year.

Other than paying subscription fees, the Orange money mobile payment service enables Africans to transfer funds from mobile to mobile, pay bills, pay for goods and services at various retailers and withdraw/deposit funds at registered agent network locations. The service is currently available in 9 countries across the continent and in use by around 3.5 million customers. According to Orange, 60% of Africans have access to a mobile phone whilst just 10% have a bank account.

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