Tapping into Eastern Europe
PayPro Global, an international provider of solutions to sell software online, is partnering with QIWI Wallet with the aim to enable software vendors to increase their product sales on Eastern markets (view press release). The move is a continuation of the company’s strategy to diversify its localised payment method portfolio.
QIWI Wallet allows users to shift funds between accounts and make online payments. PayPro Global claims it is the most demanded payment method in Russia, due to the fact that Russia is a cash-based country with only 5% of all issued cards used for retail transactions. The system processes around USD 2 billion for approximately 20,000 merchants from around 8 million clients annually and its interfaces include web, mobile apps for all platforms, IWI Kiosks, social networks, SMS and USSD.
“Eastern Europe is one of the fastest growing eCommerce markets in the world and we have a special relationship with software vendors from this region,” said Matthew Silverman, CEO of PayPro Global. “We are committed to improving our partner’s performance in the process of selling software online on world markets by offering this popular payment method to our partners and their customers.”
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