Ingenico launches Next Generation Loyalty solution

Next Generation Loyalty solution

Ingenico, a provider of payment solutions, is launching its Next Generation Loyalty solution in Europe for retailers and quick-service restaurants to interact with digital consumers via smartphone, website or in-store (view press release). Ingenico’s Next Generation platform and smartphone application combines loyalty, gifting, promotion management and secure payments across the web, POS, mobile POS and self-service kiosk channels. Coupons can be redeemed against product purchases, via a QR code and collect loyalty points which can be collected for savings and discounts.

Ingenico’s smartphone application and platform provides the latest geo-location services which allow retailers to provide targeted offers to consumers compliant with local laws, and allows consumers to locate their nearest store and to find offers. The solution allows consumers to opt in or out of these services at any time, and ensures that the retailer is compliant with local privacy laws. The platform and smartphone application can be used by retailers as a standalone module, or combined with existing self-ordering application such as ‘click and collect’ use cases.

“Mobile technology is revolutionising the retail experience for both businesses and consumers,” said Pierre-Antoine Vacheron, Exectutive VP and MD Europe-Sepa, Ingenico. “Many leading retail brands are already using the very latest mobile point of sale technology to eliminate long lines, reduce lost sales from long waits, and target their customers with relevant offers. This latest application from Ingenico will set a new benchmark for retailers wishing to take advantage of the very latest in mobile point of sale technology, whilst ensuring full compliance with all payment regulations and standards. With minimal set-up effort required, it’s a genuine ‘plug in and play solution’ that can deliver real bottom line results for our customers.”

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