Tipalti to make its debut at NYC networking event for digital marketing

Making its debut

Tipalti, an automated global mass payment platform, will make its official debut at ad tech NY, a networking and educational event for the digital marketing industry on November 7-8 at the Javits Centre in NYC (view press release). Tipalti will showcase its SaaS platform which enables it to provide ad and affiliate, app monetisation, crowdsourcing and crowd-funding networks services, as well as online and social marketplace services and to send payments in local currency in the vendor’s preferred payment method to payees around the world.

“Using Tipalti has saved us a tremendous amount of time and money by streamlining a vital piece of our operations,” said Rob Lenderman, co-founder of BoostCTR, a search engine marketing and optimisation firm. “Our writers love it because they get paid faster, in their preferred method and currency, and receive a higher net rate thanks to Tipalti’s lower fees that eat less into their wages.”

Tipalti’s service can be free to use for payers, transaction fees are picked up by the funds recipient. To use the platform payers have to integrate a single line of code into their payee registration workflow using a white labelled iframe. Payees enter their preferred currency and payment method. When it’s time to disburse payments, the payer uploads a payment file to Tipalti, which automatically reconciles payees and payment methods, screens payees against OFAC blacklists and disburses through the payer’s bank account.

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