
Launches a new platform
Mobile commerce company, Clutch, has revealed a new platform that aims to unite shopping, loyalty and gifting by delivering relevant offers to consumers and the targeted customers to merchants through a proprietary recommendation engine (view press release).
Captilising on the rise in the mobile commerce market, the Clutch app simplifies mobile shopping for consumers by eliminating the need for both physical cards and multiple apps for storing data.
“The scope of the mobile commerce functionality offered by Clutch is what really differentiates it in the marketplace,” said Andrew B. Morris, a principal in the mobile commerce practice at inCode Consulting Group and a chairperson of NRF’s Mobile Blueprint Committee. “Clutch’s seamless integration of mobile wallet, mobile shopping and social media is a truly unique value proposition for both consumers and merchants. There are some very interesting possibilities here.”
Whitepapers
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