BuyReply lands USD1m to shop by text

Secured funding

BuyReply, a firm that lets users make purchases or order goods via texts or email without having to visit a dedicated e-commerce site, has raised USD1m. Funding for the 2011-founded company came from Valar Ventures.

BuyReply has appointed Bonnie Boezeman AO as a director. Bonnie brings significant experience in BuyReply’s domain having spent the last 6 years as the Chairman of PayPal Australia.

“In the modern world of fast paced Internet purchasing, BuyReply is one of the most exciting innovations for the avid mobile consumer. You see, you immediately buy, and avoid the hassle of App downloads, QR codes and Internet searches.” said Bonnie Boezeman AO. 

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