Natural Security Privacy Rules Lead Way for End User Privacy

Biometric solutions

Following recent consumer trials in France and with San Jose State University (SJSU) in the US, authentication standard provider Natural Security has released its significant new privacy rules. The best practice guidelines are designed to guarantee the privacy and security of end-users for organisations implementing Natural Security technology.

Privacy is inherent to the technology as it prevents the tracking of users and ensures no personal information is stored on any database. Instead biometric data is only stored on the user’s secure personal device and therefore under the user’s control at all times.

Cedric Hozanne, CEO at Natural Security commented, “It is imperative that anyone implementing biometric authentication technology maintains the privacy and security of the end user at all times. One of our key differentiators is that no personal or biometric information ever needs to be stored anywhere other than on the user’s own device. Therefore, authentication will only work if they have that device on them at the time. This prevents the information being misused- a commonplace fear for people concerning biometrics- even if the device is lost or stolen.

“We wanted to make our privacy rules as simple as possible so the technology and user’s privacy is even more robust, it’s really something we believe should be industry standard. There is a lot of very technical terminology related to biometrics and authentication so we’ve outlined our definitions of key terms, as well as the rules.” 

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