Big Data initiative
The Western Union Company has announced an internal Big Data initiative designed to help define and capture growth opportunities within the company’s digital, retail and stored value businesses.
Working with TIBCO Software Inc., Western Union will leverage internal Big Data analysis to anticipate consumer trends, and ultimately customize the company’s customer engagement strategies according to an individual’s unique needs. In addition, the company will work with TIBCO to streamline the systems integration process for Western Union’s Global Share stored value platform.
“We manage a considerable amount of data—last year alone we completed more than 231 million consumer-to-consumer transactions and 432 million business payments,” said David Thompson, executive vice president, global operations and technology, chief information officer, Western Union. “Big Data analysis of our information will increase Western Union’s productivity and support innovation by capturing the right information, at the right time, so we can act on it in a proactive manner.”
Whitepapers
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