
Microsoft and Seamless make SEQR deal
Seamless’ payment solution for mobile telephones, SEQR, is set to be launched for Windows 8 and Windows Phone, and will be integrated with Windows Phone Wallet. SEQR will be implemented in Microsoft’s app-stores, Windows Store and Windows Phone Store in all Seamless markets in 2013.
The integration with Windows Phone Wallet opens up new opportunities for payments and also for value-adding services such as offers, loyalty programmes, purchase history, and integration with the stores’ own apps.
“Offering SEQR via tablets and telephones with Microsoft technology is completely in line with our ambition to extend SEQR Mobile Payment to as many users as possible, and to establish it as one of the global standards for mobile payments,” says Peter Fredell, CEO and President of Seamless. “Our assessment is that Windows platforms for apps will grow in line with increases in market share. Supporting the platform and Windows Phone Wallet will enable us to reach a larger customer base.”
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