increasingly tech-savvy consumers
The Western Union Company has released the latest findings from the Western Union Bill Payments Money Mindset Index. The survey of U.S. consumers reveals mobile device ownership and usage are changing consumers’ bill payment behaviors, even as people continue to use different payment channels like in-person or mail to meet their budget and lifestyle needs.
For example, 15% of people surveyed indicate they plan on paying more bills via a mobile phone or tablet and 13% via a mobile app or text message over the next six months. Also, among people who paid a bill using a mobile device, 65% did so using smartphones and 25% using tablets.
But U.S. consumers aren’t just using online and mobile options to pay bills. The survey underscores why choice and convenience are critical to meeting consumer needs:
- 36% of consumers use three or more channels, such as online, in-person, and others, to pay their monthly bills
- 38% use three or more payment methods, such as credit card, debit card, ACH, or cash, to pay their monthly bills
- 18% of multi-method bill payers and 27% of multi-channel bill payers used a mobile phone to pay at least one bill per month
“The Western Union Bill Payments Money Mindset Index points to increasingly tech-savvy consumers choosing to add mobile options to their bill payment tool kit,” said David Shapiro, senior vice president, Payments, Western Union. “Another key take-away for the business community is the importance of meeting consumer demand for convenience, flexibility, and choice; our customizable bill payment solutions can help companies deliver on these needs.”
An infographic featuring expanded survey statistics is available for download: http://payments.westernunion.com/mobilemindsetindex
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