
Starting November 5th, all Russian eBay customers will be able to pay for their purchases with Visa QIWI Wallet.
The new service, which becomes an additional payment option on eBay along with PayPal and credit cards, will allow eBay customers to make online purchases in a simple and secure manner in a bid to prevent the abandonment of purchases at checkout.
Visa QIWI Wallet can be easily topped-up using a wide range of channels: by cash in over 100,000 QIWI kiosks, via credit or debit cards, mobile phone balance or electronic money. Users can chose a suitable interface from a range of options like mobile and social network apps, website qiwi.com or QIWI kiosk.
According to Data Insight in 2013 about 70 per cent of all commerce transactions in Russia – online and offline – were settled in cash. The new payment service is expected to open eBay to even more online shoppers.
“This is a significant strategic milestone for eBay in Russia which demonstrates our commitment to making online shopping safe and convenient for Russian consumers,” said Vladimir Dolgov, CEO of eBay Russia. “By adding a locally recognized, immensely popular payment method to eBay in Russia, we are connecting shoppers in more ways than ever before with eBay merchants around the world. Visa QIWI Wallet in Russia is eBay’s first alternate payment option.”
Visa QIWI Wallet can be used to pay for over 250 million items offered by cross-border sellers on eBay to consumers in Russia. PayPal supports processing of Visa QIWI Wallet payments so merchants will continue to receive seamless transaction processing and receipt of funds.
As of June 30, 2014 QIWI has a user base of 15.8 million active digital wallets. eBay users in Russia can quickly and easily sign up for Visa QIWI Wallet on qiwi.com, and make payments using QIWI with applicable purchases covered by eBay’s Money Back Guarantee.
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