Kopo Kopo will reveal its latest merchant insights – and 2015 predictions – at Mobile World Congress this year in Barcelona.
Founded in 2010, Kopo Kopo’s technology platform now powers the largest independent merchant network in the mobile money industry, serving thousands of merchants throughout Sub-Saharan Africa.
Dylan Higgins, CEO of Kopo Kopo, said: “We spent years fine-tuning every step and pixel of the merchant journey and have gained unparalleled insights along the way. For example, what business application leads to a 28% increase in transactions within 3 months, and what suite of applications lead to a 10x increase in revenue?”
Kopo Kopo will be presenting on two panels:
- Scaling Mobile Enabled Businesses. Monday March 2nd from 14:00 to 15:10 in GSMA Seminar Theatre CC1.1. Dylan Higgins, CEO.
- Mobile Money in Emerging Markets: From Domestic Remittances to Ubiquitous Payment System. Thursday March 5th from 14:30 to 16:00 in Hall 4, Auditorium 3. Ben Lyon, Vice President of Marketing.
Kopo Kopo will also be demoing its merchant-facing Android application in the Connected City from March 2nd – March 5th.
Higgins continued: “We’re seeing a groundswell of interest in merchant payments across the mobile money industry, but payments alone are not the long-term answer. We envision a world in which merchants manage their businesses from a single screen, whether engaging customers, paying suppliers, or accessing loan facilities.
“That’s what the arc of the industry is curving toward – and 2015 will be a transformative year.”
Whitepapers
Related reading
2020 hailed “year of contactless” by payments study
By Richard Young The coronavirus crisis has caused a surge in mobile and contactless payments, driving consumers to make fewer but larger ... read more
Redefining remittances: Fintechs during coronavirus
By Daumantas Dvilinskas, CEO and co-founder, TransferGo According to new projections by the World Bank, remittances are set to decline by as ... read more
Crypto’s safe-haven status wavers amidst market crash
Perceptions that cryptocurrency performs autonomously from other markets is being questioned as bitcoin crashed by 50 percent on March 12. Market participants ... read more
COVID-19: our action plan
Dear reader, As the coronavirus pandemic spreads, we continue to hear and read unsettling stories from around the globe. At Payment Eye, ... read more
