MasterCard and Samsung Pay have extended their partnership that leverages MasterCard Digital Enablement Service (MDES) to deliver Samsung Pay in Europe.
European card issuers will be able to connect to the MDES platform and activate the Samsung Pay service upon launch. Cardholders can activate their credit, debit, reloadable prepaid and small business cards from participating issuers in the Samsung Pay service and use their mobile devices to make everyday purchases.
Earlier this year,MasterCard announced it would provide the tokenization services to Samsung Pay for its secure transactions, enabling a scaling connection to bank partners in the U.S.
“With the continued global growth and reliance on connected mobile devices, we are delighted to expand our relationship with Samsung by extending the reach of Samsung Pay and MDES to cardholders in Europe. Europeans have been leading the way in the adoption of new ways to shop, buy and make a payment,” said Javier Perez, president of MasterCard Europe.
Samsung Pay is scheduled to launch in the U.S. and South Korea later this summer and Samsung is currently working with banks and partners to bring the payment service to Europe.
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