WoraPay partners with Mastercard to save time for Lloyds Banking Group and beyond

WoraPay, the mobile service that allows customers to beat the queue when ordering food and drinks, has integrated Masterpass, the global digital payment service from Mastercard.

Masterpass, will allow users of WoraPay’s mobile wallet WioPay to pay with a secure, one-click payment. Masterpass stores all payment information, including card details from Mastercard and other payment networks, in one convenient, secure place. The partnership was established through the Startupbootcamp FinTech programme, where WoraPay was mentored by Mastercard employees. Lloyds Banking Group staff are among the first to use the service following the partnership established also through the Startupbootcamp FinTech programme.

WoraPay’s service allows customers to buy food and drink and pay in advance with their mobile. This means customers can order their morning coffee or tea whilst travelling to the office. Customers are notified when the order is ready and they can simply collect it en route to their desk, avoiding waiting times and improving the customer journey. With Masterpass, this journey is now even quicker.

Vaidas Adomauskas, CEO and co-founder of WoraPay said: “We are very excited to improve the payment experience for our clients providing them with the opportunity to use Masterpass. For example, Lloyds Banking Group staff using the WoraPay service could save up to 75,000 hours per year; the equivalent of over 10,700 working days that would otherwise be spent waiting in line to pay. We are also seeing that the caterer is experiencing an uplift of 5% in total sales as customers return to vendors that improve their overall experience. We are sure that the integration of Masterpass will add to this success.”

Scott Abrahams, SVP, Business Development, Mastercard commented: “Thousands of busy office workers can now benefit from the speed and simplicity of paying with Masterpass. We’ve been able to work together with WoraPay to solve this customer pain point – waiting in line to order and pay. We mentored WoraPay through the Startupbootcamp FinTech programme and it’s a great example of how larger players in the market can work with innovative FinTech companies to benefit consumers.”

WoraPay customers who store their payment details on Masterpass can use the service seamlessly at 340,000 other retailers across the world. WoraPay’s mobile order, shop and pay service is being used by caterers serving other financial institutions, as well as high street brands, who will also have the possibility to use Masterpass.

Francisco Lorca, MD for Startupbootcamp FinTech London program added: “WoraPay’s partnerships with Lloyds Banking Group and now Mastercard are great examples of how FinTech startups can add real value to financial services offered by incumbents. We are thrilled that our program is a great catalyst to enable these partnerships to happen.”


WoraPay is the payments without the queues platform founded in 2012 and specialising in helping retailers to increase sales and profit by allowing their customers to avoid the need to queue to pay.

WoraPay was launched in the Baltics and quickly gained traction securing the biggest retailers as its clients. In November 2015 WoraPay launched the service in UK and has already saved thousands of hours from queuing for the UK customers. The service is also increasing turnover and profit for the catering companies and other retailers.

WoraPay platform supports many order, shop and pay without the queue scenarios including: (i) order food and drinks to beat the queue and pick up straight away; (ii) shop and pay directly from the self-serve cabinet in the café or the retail store and thus leave missing queue for the till; (iii) pay at the pump without the need for self-service terminals; (iv) pay at the table or order to the table at a restaurant or venue and more. Any mobile wallet (a payment app), including retailers own branded apps, can be integrated and work with the WoraPay platform.


Mastercard (NYSE: MA) is a technology company in the global payments industry. We operate the world’s fastest payments processing network, connecting consumers, financial institutions, merchants, governments and businesses in more than 210 countries and territories. Mastercard products and solutions make everyday commerce activities – such as shopping, travelling, running a business and managing finances – easier, more secure and more efficient for everyone.

Launched in 2014, Startupbootcamp FinTech is global leading FinTech accelerator, and the only programme of its kind to attract such wide industry support. Based in London, its partners include Lloyds Banking Group, PwC, Mastercard, Rabobank, Arvato Financial Services, Route 66 Ventures, Intesa Sanpaolo and MJ Hudson as well as an extensive mentor and alumni network from more than 30 countries across the globe. The award-winning accelerator offers FinTech startups access to world class industry expertise during an intensive three month programme. At the end of the programme, startups pitch at Demo Day to more than 200 investors.