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 | | | Dear Subscriber, “There’s a fine line between promising ambitious and excellent customer service and bending the truth of the situation,” says Noel Smith of Transact Payments on the subject of the BIN sponsorship market.
On PaymentEye this week, we look at the pitfalls of BIN sponsorship as well as the four key considerations to getting it right.
In other news, contributor Misha Rogalskiy, co-founder of Monobank, gets down to the details of exactly how mobile banking has been approached to attract the millennial market.
Read, enjoy and share.
PaymentEye
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